Quality Custom Wayfinding Signage
Wayfinding refers to information systems that guide people through a physical environment and enhance their understanding and experience of the space. Wayfinding signage is particularly important in complex built environments such as urban centers, healthcare and educational campuses, and transportation facilities. As architectural environments become more complicated, people need visual cues such as maps, directional signs, and symbols to help guide them to their destinations. In these often high-stress environments, effective wayfinding signage systems contribute to a sense of well-being, safety, and security.
In complex built environments, MidAtlantic Signs wayfinding specialists develop signage and information systems for both single and multi-building complexes; each have there own unique challenges in navigating. These information systems help people develop “mental maps” of the terrain and simplify their routes to the fullest extent possible.
Healthcare campuses present a unique set of navigational challenges. Often, these environments have developed over time and encompass multiple buildings. This makes navigation among the buildings complex. In addition, patients and families who visit healthcare campuses are often already under stress.
Wayfinding systems can help reduce their stress by providing easy-to-follow signage and legible directions to their destinations. In some settings, reliance on text-based messaging is minimized and systems rely heavily on non-text cues such as colors and symbols.
In transportation settings such as airports, travelers need information to guide them from the roadway to the airport and through the terminal complex. Here, these systems provide directional guidance through a carefully planned sequence that delivers information to users at key decision points in their journey.
Comprehensive wayfinding systems often combine signage, maps, symbols, colors, and other communications. Increasingly, wayfinding systems integrate mobile applications, digital displays and other wireless technologies.
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